It’s that time of year again…
I was reminded last night as I attended a holiday function hosted by a couple of vendors… They had a really nice spread of food and drinks and I put their cards in my pocket.
And then I thought to myself, if I find myself in need of their services, I certainly would consider them first.
Why?
The law of reciprocity.
When we give, others may feel the need to reciprocate.
Not that this should be your motive in giving.
The holidays provide a wonderful opportunity to continue to make connections and build relationships with people that you want to work with and potential referral sources.
Tis the season.
NEVER GIVE UP!
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